Influencing the Graphic Design Industry through Evolution of Technology

Throughout the years, we have seen a lot of changes in almost every aspect of life, and technology is one the most dominant enhancements that the human race has ever had the privilege of experiencing. And we actually owe this to the people of yesterday for wanting to have an advanced, efficient, and convenient approach to doing everyday tasks and make our lives easier. 

In the world of business, graphic design is one of the many industries that have been greatly affected by the advancement of technology.

What was once a paintbrush or a marker and a canvas fabric or a paper is now a monitor and a mouse or in some cases, a tablet and a digital pen. The errors that they made back then will completely jeopardize the whole design and would have to start from the top, as opposed to just using the erase tools of the modern software today.

In the past, the duplication of the designs would take days, if not weeks, before they reach the number of copies that they would like to create, and the process has also limited them to reach many clients.

But now, it only takes a few minutes to replicate and distribute the materials that will suffice to a much larger crowd. And because of this, designers tend to switch to the newer method not only because it is trendy, but most importantly, it is time efficient, and it is more likely to drive up sales.

But that’s the thing – some of the designers of yesterday who have established their great works even before the evolution of computer and technology are not as ecstatic with these new tools as the designers of today. Some might even argue that today’s generation is having it too easy, and therefore they take this as an advantage by cutting the creative process that often results in producing poor quality images, unoriginal designs, and repetitive contents.

These issues between traditional and modern designers are interesting to look at, and we would like to deep dive in some of the major influences of technology in the graphic design industry.

TOPIC #1: Reforming Communication Situation

TOPIC #1: Reforming Communication Situation

Going far back to the day when people used to send pigeons to carry out messages, it is amazing for us newer generations to learn that birds can deliver such an important task. They were highly trained and even used for military purposes.

However, no matter how trained these birds were, people still cannot prevent some natural causes of delay such as pigeons running into obstacles like preys, or birds losing the letters that resulted in undelivered messages.

Due to this, as well as the development of telegraphy and telephony, people eventually discontinued the use of pigeons as a means of communication.

Now that we’re in the 21st century, different tools and technology have been introduced and we utilize this to connect with others, and we’re not just talking about one person to another single person.  There are now smartphones, internet, and social medias that could reach thousands, if not millions, of people.

One example of social media platform that we use to communicate today is Twitter. Not only it is popular as a messaging application, it is also used as an effective tool to promote products and services and engage with the audience through visual communication. And this is where the principles of graphic designs in business profiles comes in.

If you haven’t tried Twitter yet, check it out as well as other must-have social media platforms that you can use to incorporate your graphic designs in your business profile. 

TOPIC #2: Time Efficient

TOPIC #2: Time Efficient

Before the invention of computers and tablets, there was brush and canvas. Old school designers went into a lot of work and steps to get one job done. When a mistake was made, or they felt that something was off, they don’t have the option of just erasing the error nor have the cut and paste tool. Either they find a way to adjust the error, or they have to go back to square one. And this was one of the problems that restrained the early graphic designers to cater to a larger number of clients, causing low sales on their end.

Today, even the most complex errors in graphic designing can now easily be identified, rectified, and improved in a matter of minutes, if not seconds, because of these advantages of technology in the graphic design industry.

For example, an artist in the past would like to paint an object involving a color that indicates what time of the day it was. He/she would have to spend time mixing a variety of colors just to capture the correct tone.

Now, with just a click of the preset color, and the job is done. You can also enhance the resolution and quality of your image nowadays for better feedback of your clients.

TOPIC #3: Faster Assessment

TOPIC #3: Faster Assessment

Whether you are a designer or a mere spectator, no one can’t deny the fact that the development of technology has been a vast contributor to the graphic design industry, in which we should be thankful for. And there is no doubt that it is through technology that we are now able to do more things that we cannot even imagine doing before. It is just up to us on how we use it to our advantage.

If you accompany the technology with the right set of skills and attitude, eventually we will create a design so beautiful that it will establish a successful story today and be an inspiration to the future generations of tomorrow.

And we at Snappy Hand realizes the importance of these aspects as we produce high quality designs that will cater to your needs at a very satisfactory price.

Contact us now to know more!

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Snappy Hand was launched 2020 and is created to help businesses & professionals leverage unlimited graphic design to their advantage. 


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