With reportedly over 111 billion users as of 2019, individual entrepreneurs and large businesses saw this platform as an opportunity for their social media marketing. Aside from having exposures to potential interested audience, they also get to market their products and services without having to spend too much money by using the advantages of instagram stories and story ads.
As many of us know by now, Instagram is the largest photo and video-sharing social media app that has gone so popular, for some it became a vital part of their daily lives since Kevin Systrom and Mike Krieger launched it in 2010.
Due to the massive jump shift of brands to this platform, visual marketing has become one of the most popular strategies, just like what these brands did, which we are about to introduce. Let us take some insights on these inspirational pages.
If you are planning to have your wedding soon, but still at a lost as to what design or color of invitation to send, then Margo&Bees is the right page for you. With over a thousand of their posts which showcase their designs, it is impossible for you to run out of ideas. You can choose from the designs varying from subtle, muted pastels to bold and captivating invitation samples.
Their flat lay method of showcasing their products is perfect since this gives their targeted audience, especially the brides-to-be, a chance to inspect the calligraphy and other key elements of an invitation letter meticulously.
The designers’ work is not only limited to invitation making, they also offer ring boxes in which they gave a unique twist compared to the squared ring boxes that we usually see. The box is round and made of wood with flowery resin design covers so you can see the actual rings inside. Customers can also choose to put inscriptions on the box.
Undoubtedly the most famous brand of women’s lingerie, Victoria’s Secret showcases some of the well-known models known to many as “Angels” wearing the brand’s top-of-the-line designs to add inspiration to the viewers and encourage them to buy the products. They reach out and engage with the customers more by posting some behind-the-scene photos, promotions, and new product lines. The brand also features their line of swimsuits, fragrances, and other accessories.
BMW, which focuses on the idea and principles of sustainability, emerges at the top as the most followed brand in the auto industry. Their aim is to create a platform which will connect the customers to more fascinating automobile advancements and latest technology trends.
Their instagram page offers these beautifully shot car models on different equally beautiful locations, which is an added point to lure more consumers, as if to say that you can conveniently go any place you want with the latest BMW car models.
If there is one thing that the social media enthusiasts can call the most grammable product, it must be the coffee. And as soon as the word coffee comes out, Starbucks is the one that immediately comes to our mind. Their colorful page gives out a trendy, happy, and energetic vibe which attracts more followers, a constant proof that their approach in graphic design marketing is on point because they have captured the very essence of this platform, which is the visual storytelling. In turn, their overall products are well-loved by the society, and some of their posts are user-generated.
Dry is a South African artist who creates magnificent drawings using only pencils. His subjects usually portray the topics of mental issues, anxiety and depression. What even makes his works interesting is his use of dark graphite backgrounds and symbolisms such as flowers and horns. From there, he creates the most realistic, accurate drawings that anyone could have ever seen. The confusion of fact and fiction, real and unreal amongst his works is so thought-provoking, which is probably the reason why his large-scale drawings are always sold out.
HiThe combination of smart graphic design and witty marketing, thanks to the brand’s promoter and one of the stakeholders, actor Ryan Reynolds, Aviation American Gin has garnered a large following on social media. With a 97-point rating from the Wine Enthusiast, there’s no doubt that this brand will go far by revolutionizing the world of gins.
Being an essential time-tracker, a lot of watch brands have emerged from different sides of the globe over the years, but Rolex emerged as one of the most followed timepieces on Instagram. The variety of their designs that always gives out the most elegant and stylish look, partnered with their good digital marketing strategies are what made this brand stood out among the watch industry.
Through the help of graphic designs, these brands managed to come out strong in conveying their stories to the public which allowed them to access more followers and develop them into actual consumers. We hope that we have unlocked some of your creativity and strategies through these visually inspiring pages. Have you thought of any solid game plan in promoting your brand?